That something is whiterosenewmedia, a new media marketing agency designed to bring the new web to the house-building industry.
A typical example of some of our cgi work
Where we go, nobody knows, but we are talking to some of the UK's largest house-builders already about providing, what to the UK is a very revolutionary marketing experience.
The usuals response to the word blog is something that they install in houses..we have a long hill to climb.
Interestingly though, the house-builder's detractors are already well and truly embracing the internet...maybe it is time they fought back.
Speaking to a senior sales manager at a major national house-builder, the response was "thanks for the link, I'll have a look at that"...13 days later, the snagging website forum alone had more complaints about his company than he has sold houses in the last 5 years.
In the true spirit of Pinko I will open ideas up to you guys as well as (start) posting some new ideas which may be applicable to any of you, although I wll try to keep most of my house-building ideas to WRNM.
Any ideas, please send me an email and I will put them up (and credit them as appropriate!)
